The world first learned the name Land Rover on April 30, 1948. That was when the British brand's first vehicle – the Series 1 – was unveiled in Amsterdam, marking the beginning of the legendary Defender model, which has become a true icon in human history.
An interesting fact is that 80% of the first vehicles produced at that time are still on the road to this day.
Imagine how robust these cars are, that 75 years later we still enjoy them with pride and confidence.
To this day, the brand makes no compromises in terms of quality, unprecedented off-road capability, and one-of-a-kind engineering technologies. It is no coincidence that Land Rover is the preferred vehicle for all Red Cross humanitarian missions. It effortlessly traverses the wildest parts of the world – whether it be desert, jungle, or high mountain terrain.
The Land Rover brand is also the epitome of ultimate luxury and comfort.
The Range Rover model is the most luxurious, powerful, and high-tech 4x4 for all terrains of all time. It sits at the top of the "food pyramid" in the automotive world. Known as "The Emperor," it is one of the few exhibits displayed in the Louvre as a man-made work of art. It is no surprise that many global stars prefer Range Rover. Among them are Anthony Joshua, David Beckham, Jack Nicholson, Tom Cruise, Angelina Jolie, Halle Berry, Uma Thurman, and many others.